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Earlier this month, Google announced that they will release several new anti-spam algorithms this year. The first algorithm update has just been released and it deals with content farms. What are content farms? There are two slightly different definitions of content farms: 1.     Content farms are scraper sites that aggregate the content from other sources to get high rankings for a variety of long tail keywords. These sites don't have unique content and they only aggregate the content from other websites to get clicks on their AdSense ads. 2.     Content farms are websites that produce low quality content in bulk. This content is often produced by workers from low-wage countries. The main purpose of these sites is to get high rankings for as many keywords as possible to get clicks on the AdSense ads that are displayed on the site. Sites that copy the content from other websites often ranked higher than the original site in Google's previous algorithm....

Google describes PageRank: “ PageRank reflects our view of the importance of web pages by considering more than 500 million variables and 2 billion terms. Pages that we believe are important pages receive a higher PageRank and are more likely to appear at the top of the search results. PageRank also considers the importance of each page that casts a vote, as votes from some pages are considered to have greater value, thus giving the linked page greater value. We have always taken a pragmatic approach to help improve search quality and create useful products, and our technology uses the collective intelligence of the web to determine a page's importance. ” "PageRank reflects our view of the importance of web pages by considering more than 500 million variables and 2 billion terms. Pages that we believe are important pages receive a higher PageRank and are more likely to appear at the top of the search results. PageRank also considers the importance of each page that casts...

Google finally, after 9 months and 3 weeks, executed their PageRank update. Did your site experience any changes with its PageRank value? If you are new to PageRank and/or are interested in knowing why PageRank might be of value to you, contact us. We will help you to get higher page rank for your website to get higher position in organic search results.

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